by Hernán Amaya | Feb 27, 2026 | Audiovisual Market in General, Noticia principal inglés
On February 26 there was a significant turning point in the global audiovisual industry when the offer made by Netflix, which had been approved on December 5, 2025, was outbid by Paramount. The latter company, owned by Skydance, has managed to reverse the situation...
by Hernán Amaya | Dec 5, 2025 | Audiovisual Market in General, Inferior 1 inglés
According to an announcement made on December 5, Netflix is to acquire Warner Bros. (WB), the new company that will arise from Warner Bros. Discovery’s (WBD) separation into two units. The transaction, the value of which is USD 82.7 billion (including debt), will make...
by Matteo Comberti | Jul 9, 2025 | OTT / VOD
Warner Bros. Discovery’s streaming platform Max changed its name back to HBO Max on July 9. Although the news had been announced on May 14, 2025, the simultaneous implementation of the rebranding worldwide was unexpected, given that previous changes of this kind had...
by Gustavo Hernández | Mar 31, 2025 | OTT / VOD
On March 30, audiovisual giant Warner Bros. Discovery (WBD) overhauled the image of its streaming platform Max by changing its color palette, which shifted from white and bright blue to black and white all around the globe. The main international media specialized in...
by Hernán Amaya | Nov 11, 2024 | OTT / VOD
Warner Bros. Discovery (WBD) is set to follow suit with the strategy to combat account sharing already implemented by Netflix and Disney+. According to the announcement made by WBD President of Global Streaming and Games JB Perrette when the company reported its third...
