by Virginia Anziano | Dec 16, 2022 | OTT / VOD
The new low-priced ad-supported tier launched by Netflix last November has failed to come up to the viewership targets expected for the first stage, as a consequence of which the company has decided to allow advertisers to apply for reimbursement of the money paid for...
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On the eve of Disney+ ad-supported plan’s launch, Disney reappoints Iger as CEO
by Virginia Anziano | Nov 21, 2022 | Audiovisual Market in General
As a result of an unexpected decision, The Walt Disney Company announced on November 20 that Robert Bob Iger would take over as CEO again after his departure in February 2020. The move is made on the eve of the debut of Disney+ Basic, the company’s new version of its...
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Netflix to make its live content debut with a show by Chris Rock
by Virginia Anziano | Nov 11, 2022 | OTT / VOD
On November 10, Netflix announced its decision to move into the live content segment. The debut will be marked by a show to be performed by US comedian Chris Rock, which will be available worldwide. Although no specific date has been set yet, the special is intended...
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YouTube bets on OTT aggregation by launching Primetime Channels, initially in the USA
by Virginia Anziano | Nov 1, 2022 | OTT / VOD
On November 1, YouTube (Google) launched a new feature called Primetime Channels, which makes it possible to access multiple subscription streaming services by paying the fee for each OTT. According to information provided by company spokespeople, the video platform...
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Natpe cancels its traditional January event
by Virginia Anziano | Oct 26, 2022 | Audiovisual Market in General
The National Association of Television Program Executives (Natpe), based in the United States, has announced its decision to cancel its traditional January convention, known as the Natpe Global Conference and Marketplace. The 2023 edition was to be held in Nassau,...