Brazilian multimedia company Globo and Canadian tech company Grass Valley have launched a new all-IP exhibition center. This is the largest Grass Valley deployment in Brazil.

The new system, which has been in operation since last June, was set up in Globo’s Sao Paulo studios for broadcasting of the two main Globo channels in the region, one covering the city and the other one the whole state.

“Throughout this project I have been impressed with the commitment from both the Grass Valley and Globo teams. Their efforts made it possible to carry out the design, integration and delivery of the project in just eight months; a very challenging period considering it is a new technology deployment and there were a number of integrations to be installed across the workflow”, said Jorge Barrozo, project manager, TV Globo.

“In response to consumer demand for higher resolution content delivered across more platforms, making the move from SDI to IP delivers a flexible and future-ready infrastructure that can adapt and scale as needed,” said Nahuel Villegas, vice president, Caribbean and Latin America, Grass Valley.