Following its first two live-streaming experiences from the United States to the whole world (March and April 2023), Netflix has announced it will live-stream Brazilian original content for the first time on July 2. In this way, the streaming platform takes a further step into the new segment and starts its expansion beyond the US market.
The content to be live-streamed is a gathering of participants of the third season of Casamento as Cegas, produced by Endemol Shine Brasil, a dating reality show known as Love is Blind in English. This season was released by Netflix on June 7.
The live-streaming will begin at 7:30 p.m. (Brasilia time) on July 2. Not only contestants but also relatives, friends and special guests will take part in the gathering.