by Matteo Comberti | Oct 2, 2025 | OTT / VOD
Walt Disney Company’s Hulu brand is to make its debut in Latin America on October 8 and will replace Star as a section within its streaming service Disney+. The change, which was preannounced in August 2025, is part of the company’s plan to transform Hulu into...
Mexico:
Fox Corporation’s official launch of Fox channel in Mexican market
by Hernán Amaya | Aug 5, 2025 | Pay TV
US media behemoth Fox Corporation has officially announced the launch of Fox channel in the Mexican market. Formerly called Caliente TV, the channel will change its name to Fox. The brand transition had begun a few days before the official announcement on August 4....
Global:
Max rebranding to HBO Max implemented worldwide on July 9
by Matteo Comberti | Jul 9, 2025 | OTT / VOD
Warner Bros. Discovery’s streaming platform Max changed its name back to HBO Max on July 9. Although the news had been announced on May 14, 2025, the simultaneous implementation of the rebranding worldwide was unexpected, given that previous changes of this kind had...