by Hernán Amaya | Jul 20, 2020 | OTT / VOD
HBO Latin America has announced that HBO Go, its SVOD streaming service, will be sold through e-commerce platform Mercado Libre in Argentina, Mexico and Brazil (in the latter country the spelling is Mercado Livre). The agreement between both companies will make it...
by Hernán Amaya | Jul 9, 2020 | OTT / VOD
“We are taking a country-by-country approach for Latin America, a territory that presents a large opportunity for the HBO Max bundle,” WarnerMedia (AT&T) press team revealed to TAVI Latam, when asked about the expansion strategy of the new OTT in the...
by Hernán Amaya | Jun 17, 2020 | Content
Premium network HBO is using a peculiar strategy for the launch of some of its new series in Latin America, which consists in prioritizing its streaming platform HBO Go. Productions are first released on HBO Go and it is only a few days later that the episodes begin...
by Virginia Anziano | May 27, 2020 | OTT / VOD
As had been previously announced, WarnerMedia, the production company owned by AT&T, launched its new OTT service called HBO Max on April 27. For the time being, it is available only in the United States and Puerto Rico. It is likely to expand into Latin American...
by Hernán Amaya | May 5, 2020 | Audiovisual Market in General
WarnerMedia has announced that it has acquired Ole Communications’ minority stake in HBO Brasil Partners. Thus, WarnerMedia has become the sole owner. Last October the production company owned by AT&T agreed to acquire Ole Communications’ minority stake in HBO Ole...
