by Hernán Amaya | Nov 9, 2021 | OTT / VOD
Streaming platform HBO Max (WarnerMedia) has begun to advertise a new segment featuring live music recitals. Live On Max shows will be interactive and will be available to the whole Latin American region at no additional cost on Saturday nights. The first in a series...
Latin America:
Star+ launches three-day one-time offer in Mexico, Brazil, Chile, Colombia and Peru
by Hernán Amaya | Oct 19, 2021 | OTT / VOD
As part of its promotion strategy, sports and entertainment streaming platform Star+ (Disney) has launched a proposal called Pase Libre (Free Pass), which consists in offering free access during three days next weekend (October 22, 23 and 24). The offer will be...
Global:
Netflix does not rule out acquiring rights to live sports
by Gustavo Hernández | Sep 27, 2021 | OTT / VOD
During an interview conducted by German magazine Der Spiegel, Netflix founder and Co-CEO Reed Hastings said that even though entering the live sports market is not easy, it is an option to be pondered should the opportunity arise. The head of the streaming platform...
Latin America:
Disney launches Star+, a turning point in sports broadcasting in the region
by Hernán Amaya | Aug 31, 2021 | OTT / VOD
On August 31 The Walt Disney Company launched Star+, a new streaming service that combines series, movies, animated comedies and documentaries with Espn’s live and VOD sports content. This launch marks the beginning of a new era in the Latin American sports...
Global:
Apple shows interest in live sports and starts negotiations for NFL rights
by Hernán Amaya | Jul 9, 2021 | OTT / VOD
Apple, the manufacturer of streaming player Apple TV and the owner of streaming service Apple TV+, is interested in entering the live sports market and its first goal is to get a TV licence from the NFL, the US football league, according to US website The Information....