by Matteo Comberti | Jul 9, 2025 | OTT / VOD
Warner Bros. Discovery’s streaming platform Max changed its name back to HBO Max on July 9. Although the news had been announced on May 14, 2025, the simultaneous implementation of the rebranding worldwide was unexpected, given that previous changes of this kind had...
by Hernán Amaya | Oct 16, 2024 | OTT / VOD
At UnBoxed 2024, an event organized by Amazon’s advertising division Amazon Ads, the e-commerce giant announced on October 15 that it would expand the geographic reach of the ad-supported version of its streaming service Amazon Prime Video. The ad-based tier is to be...
by Hernán Amaya | Jul 18, 2024 | OTT / VOD
Mercado Play, a free streaming platform operated by e-commerce giant Mercado Libre, has added a special version of NBCUniversal’s premium package, Universal+. According to information obtained by TAVI Latam, both companies are conducting tests prior to the execution...
by Hernán Amaya | Oct 23, 2023 | OTT / VOD
On November 23, audiovisual giant Paramount announced the introduction of some innovations in its streaming platform Paramount+. On an international scale, the company will expand its ad-supported tier and will launch a new premium package. The premium plan is set to...
