by Virginia Anziano | Aug 2, 2021 | OTT / VOD
Streaming platform Paramount+, owned by ViacomCBS, and telecommunications company Cablevisión (Telecom) have announced an agreement whereby the latter becomes a commercialization, marketing and media partner of the former. As a result of this alliance, subscribers of...
by Virginia Anziano | Jul 20, 2021 | OTT / VOD
In Mexico, e-commerce platform Mercado Libre is granting a new benefit to users who have reached Level 6, the highest in the company’s customer loyalty program. Now Level 6 customers are given subscription to streaming service Disney+ (The Walt Disney Company) as a...
by Virginia Anziano | Jun 29, 2021 | OTT / VOD
HBO Max, the new streaming platform, arrived in Latin America on June 29 with a innovative launch promotion. All those users who sign up before July 31, 2021 will be granted a 50% unlimited time discount, for as long as they maintain their subscription. The new OTT,...
by Virginia Anziano | Jun 24, 2021 | OTT / VOD
In a press release issued on June 24, Discovery Inc. announced that its streaming service Discovery+ would start its Latin American adventure in Brazil. Although the exact date was not disclosed, Discovery revealed that the launch month would be September. The...
by Virginia Anziano | Jun 15, 2021 | OTT / VOD
At Canadian Banff World Media Festival (June 14 thru July 16), Netflix Co-CEO Ted Sarandos said that the company was “open to acquiring” audiovisual content production companies. This shows that the streaming platform is likely to join the mergers and...
